Korean Highballs: Why Seoul Is Obsessed & What to Order

Order a drink in Seoul in 2026 and odds are someone at your table is holding a tall, ice-packed glass of whisky and bubbles. The highball has gone from niche import to Korean bar staple — and Hongdae's craft versions are some of the most creative. Here is the short story of why Seoul fell for the highball, and a cheat sheet for ordering your first one.
# The highball, explained in one line
Whisky + sparkling mixer + lots of ice = a drink that is light (7–9% ABV), crisp and food-friendly. That is the whole trick. It turns whisky from a sipping spirit into a session drink you can enjoy across a long dinner.
# Why Seoul is obsessed
Three reasons. It is lighter than soju bombs but more interesting than beer. It photographs beautifully — tall glass, clear ice, citrus garnish. And it is a canvas for Korean flavors: bars infuse tea, fruit and herbs to make versions you will not find elsewhere. The result: a highball menu is now as standard in Yeonnam-dong as a soju fridge.
# The RAWISM highball lineup
- Classic (9,000 KRW) — Dewar's + tonic. The benchmark. Start here.
- Ginger (9,000 KRW) — Jim Beam + ginger ale. Warm, gently spicy.
- Oolong (9,000 KRW) — Dewar's + oolong tea. Dry, fragrant, very Seoul.
- Grapefruit (10,000 KRW) — Jim Beam + grapefruit syrup + tonic. Bright and citrusy.
- Earl Grey (10,000 KRW) — Dewar's + Earl Grey + black-tea tonic. Perfumed and elegant.
# The pairing locals swear by
Highball + Korean raw beef. The cold bubbles and light bitterness slice through the rich, buttery texture of yukhoe, and the clean finish sets up the next bite. If soju is the traditional partner for raw beef, the highball is its modern rival — try both and pick a side. (Context: yukhoe vs beef tartare.)
💡 Ordering tip
Sweet-tooth? Grapefruit. Tea lover? Oolong or Earl Grey. Want the textbook experience? Classic, no question. All of them arrive cold enough to fog the glass.
# Where to drink them
RAWISM pours all five highballs alongside same-day Hanwoo raw beef — a 5-minute walk from Hongik Univ. Station (Hongdae), Exit 3, at 262-4 Donggyo-ro, Mapo-gu, Seoul. Open Tue–Sun, 18:00–23:00. Building a bar route? The Hongdae bar guide has you covered.
RAWISM · Hanwoo RAW BAR
5 min from Hongik Univ. Station (Exit 3) · Tue–Sun 18:00–23:00


